Dillon Rana: ARCS SS25 • Project info +
Dillon Rana photographed the Spring/Summer 2025 campaign for ARCS London, the independent fashion and accessories label founded by designer Alice Lowena.
Shot on the streets of London, the campaign combines relaxed portraiture with Dillon’s bold direct-flash aesthetic, highlighting ARCS’ modular bags, functional clothing and expressive use of colour. The images reflect the brand’s meeting of streetwear, technical design and everyday utility, while celebrating its commitment to slow production, durable construction and lower-impact materials.
